Name: Delineate
Address: https://delineate.com.au
Project: New website
Status: Complete, August 2023
Delineate are experts in 3D design, CAD, modelling and visualisation. They work with some of the world’s largest transportation and technology companies, helping them design and market new products.
Goal: The goal of this project was to strategically plan and deliver a digital transformation for Delineate. WebSolutionZ has worked with Delineate for many years so we have extensive background knowledge of their business goals and requirements.
Requirements: The team at Delineate needed a modern visual look to match their business offerings, and the ability to add new project galleries quickly. They were primarily interested in content management and did not want to spend a lot of time on website maintenance.
Recommendation: Based on the requirements, we recommended a Squarespace website as these sites are very simple to use and require minimal management and overheads.
Outcomes: The new website maintained the homepage animated slideshow but all images were reloaded to ensure they were as high-resolution as possible. In the future this will be replaced with a video that is currently in development. We focussed on building a bold and streamlined portfolio of Delineate's work that was easy for them to add to in the future. The site structure includes a simple primary navigation, Services, the Gallery and other content from the previous website. We also employed AI to generate a more content-optimised website, as the previous iteration of the website was created when content was less of a SEO focus.
Squarespace 7.1 website using the Nolan responsive template.
